ITV’s Schedule Shakeup Sparks Panic Among "Loose Women" and "Lorraine" Stars

[Image: Christine Lampard looking concerned during a broadcast (October 2023)]
Caption: Christine Lampard faces uncertainty as her roles on both "Loose Women" and "Lorraine" are jeopardized by ITV’s cuts.

ITV’s drastic daytime TV changes have left "Loose Women" and "Lorraine" presenters fearing for their jobs. Starting January 2026, both shows will air only 30 weeks a year during school terms, with "Lorraine" shortened to 30 minutes. Over 300 staff roles are at risk, sparking anger and panic among longtime hosts like Ruth Langsford, Kaye Adams, Nadia Sawalha, and Denise Welch.

Job Losses and Presenter Backlash
Veteran anchors, including 65-year-old Lorraine Kelly, feel "insulted" by the cuts after decades with ITV. Christine Lampard, 46, who substitutes for Lorraine and co-hosts "Loose Women," may face significant income loss. A source revealed, "Presenters are panicked—these shows are their livelihoods." Lorraine reportedly criticized the move, noting her program’s ratings match "Good Morning Britain," which remains unaffected.

[Image: Ruth Langsford at an event (May 2025)]
Caption: Ruth Langsford, the longest-serving "Loose Women" panelist, fears job instability amid ITV’s restructuring.

Youth Over Experience?
Insiders suggest younger panelists like Olivia Attwood, 34, and influencer GK Barry, 25, could replace veterans such as Janet Street-Porter, 78, and Jane Moore, 63. With fewer episodes, contracted hosts like Kaye and Denise may lose screen time, while ad-hoc contributors like Myleene Klass face uncertainty. A "Loose Women" insider warned, "Some longtime panelists might be pushed out entirely."

[Image: Olivia Attwood smiling on set]
Caption: Olivia Attwood’s rising profile could secure her spot as ITV targets younger audiences.

Behind the Scenes Turmoil
"Loose Women," launched in 1999, currently films 20 presenters, but reduced airtime threatens contracts. The show recently expanded into podcasts and recruited younger talent to attract viewers. Meanwhile, "Lorraine" and "Loose Women" will relocate studios, adding to production disruptions. Reports hint Lorraine Kelly might quit if quality declines.

[Image: Lorraine Kelly on her show (May 2025)]
Caption: Lorraine Kelly’s show faces cuts, fueling rumors she may exit after 40 years in TV.

ITV’s Strategic Shift
ITV claims the cuts will fund dramas like BAFTA-winning "Mr Bates vs The Post Office" and sports coverage. "Good Morning Britain" will extend to 9:30 a.m., produced by ITN, while daytime shows remain under ITV Studios.

[Image: "Good Morning Britain" hosts presenting (May 2025)]
Caption: "Good Morning Britain" escapes cuts, expanding its morning slot amid ITV’s overhaul.

As consultations continue until September, tensions rise among staff and stars alike, marking a pivotal moment for ITV’s daytime lineup.

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