
Scarlett Johansson Duplicates Herself in Eerie Prada Ad, Sparking Calls for Horror Film Role
Scarlett Johansson Stars in Surreal Prada Campaign Directed by Yorgos Lanthimos
Scarlett Johansson, 40, has joined forces with Prada for a striking new campaign dubbed “contemporary surrealism.” The short film Ritual Identities, directed by Oscar-nominated filmmaker Yorgos Lanthimos (Poor Things), explores themes of identity through a haunting, cloning-themed narrative. Fans praised the eerie vibe, urging Johansson to consider a horror film.
[Image: Scarlett in Prada campaign, caption: Scarlett Johansson in Prada’s "Ritual Identities," blending fashion and surreal storytelling.]
Johansson, a longtime Prada ambassador, described the project as a “playful collaboration” that allowed her to explore “different versions of myself.” She told WWD, “The performance — the collaboration — is opened up. This process of discovery is what makes any creative collaboration special.” The film highlights Prada’s Galleria handbag while delving into the “fluidity of persona,” showcasing multiple facets of identity.
[Image: Scarlett and Yorgos on set, caption: Johansson and director Yorgos Lanthimos during the filming of the avant-garde campaign.]
Beauty Brand Meets Jurassic World
Amid her fashion endeavors, Johansson’s skincare line, The Outset, partnered with Jurassic World: Rebirth for a “skin survival kit.” She credited her products for maintaining her glow during grueling jungle shoots, sharing on Instagram: “My skin survived…because of The Outset’s consistency.”
[Image: Scarlett in Jurassic World promo, caption: Johansson promoting The Outset x Jurassic World collaboration.]
Tribute to Robert Redford
Following Robert Redford’s passing at 89, Johansson reflected on their collaboration in 1998’s The Horse Whisperer, her breakout role at age 13. She praised Redford’s patience and directorial insight, telling Deadline, “He created an intimate space in a big, overwhelming production.” The film, which Redford directed and starred in, follows a traumatized teen healing through equine therapy.
[Image: Scarlett and Redford in 1998, caption: Johansson with Robert Redford on the set of "The Horse Whisperer."]
Johansson recalled Redford’s actor-focused approach: “He understood me effortlessly, blending his acting and directing expertise to guide my performance.” Fans and critics alike have revisited the film, celebrating its emotional depth and their on-screen chemistry.
[Image: Scarlett at 2024 Emmys, caption: Johansson with husband Colin Jost at the 2024 Emmy Awards.]
From avant-garde fashion to blockbuster skincare and heartfelt tributes, Johansson continues to captivate across industries, proving her versatility as both an artist and entrepreneur.
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