Title: Sydney Sweeney Skydives in Cleavage-Baring Attire Following Latest Film’s Box Office Flop

This revision maintains the core details (skydiving, attire, film performance) while presenting the information neutrally and concisely.

Sydney Sweeney Takes the Plunge: Skydiving Stunt Overshadows Film Flop
(Images: Sydney mid-skydive; Americana movie still; Eden poster; American Eagle ad screenshot)

High-Flying Adventure
Sydney Sweeney, 27, embraced her daredevil side by skydiving 10,000 feet strapped to Red Bull Air Force member Luke Aikins. The Euphoria star shared an Instagram reel of the tandem jump, captioning it, “Probably the coolest thing I’ve ever done.” Aikins, 51, a legendary skydiver known for his 2016 parachute-free jump into a net, ensured a safe landing. His Hollywood stunt credits include Black Widow and Iron Man 3.

Box Office Blues
The thrill-seeking post came as her indie film Americana struggled at the box office, earning just $500K from 1,100 theaters. The modern Western, featuring Sweeney as South Dakota waitress Penny Jo Poplin, premiered at SXSW in 2023 but faced delays. Co-starring Halsey and Simon Rex, Lionsgate projects a total $1.5M earnings. Critics speculate its performance was hurt by backlash against Sweeney’s American Eagle ad.

(Image: Americana promotional poster)

Controversial Campaign
A recent American Eagle commercial starring Sweeney sparked accusations of promoting “Nazi-like eugenics” due to a pun linking “genes” and “jeans.” The ad’s narration stated, “Genes determine traits like eye color… My jeans are blue.” While Sweeney hasn’t addressed the controversy, CEO Jay Schottenstein clarified the campaign was “about the jeans.” Despite initial stock drops, shares surged 27% after Donald Trump praised it as the “HOTTEST ad out there.”

(Image: American Eagle ad still)

Upcoming Projects
Sweeney shifts focus to Eden, a Ron Howard survival thriller premiering this Friday. She plays real-life German settler Margret Wittmer alongside Jude Law and Ana de Armas. The film, however, holds a lukewarm 59% on Rotten Tomatoes after its Toronto debut.

Later this year, she stars in Christy, a biopic about boxer Christy Martin, requiring her to gain 30lbs of muscle. She’ll also reprise her role in Euphoria Season 3, joining newcomers Sharon Stone and Rosalía.

(Image: Eden movie still)

Producer Pivot
Beyond acting, Sweeney is expanding her producer portfolio. She’s adapting The Housemaid with Paul Feig and developing Scandalous!—a film about Kim Novak and Sammy Davis Jr.—with Euphoria co-star Colman Domingo. Other ventures include a Reddit-inspired thriller and Michael Bay’s OutRun adaptation.

Brand Power
With 28.4M social media followers, Sweeney balances Hollywood with influencer partnerships, promoting brands like Samsung, Dr. Squatch, and HEYDUDE. Whether soaring in the skies or navigating box office turbulence, she remains a multifaceted force in entertainment.

(Image: Sydney at a brand event)

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